More than 8.000 products tested
More than 35.000 interviews each year
More than 100 international clients
We are an international market research consulting firm specialized in sensory analysis and product strategy for the food and beverage industry.-
We benefit from our SensoExpertLab, a trained panel based on SensorySpectrum™ methodology.-
We help to create unique sensory experiences that change consumer buying behaviors and improve the perception of a brand.-
The notion that human beings eat with the eyes is nothing new. However, it is a one-sided affirmation. Actually we eat using all the senses. And all this is more than evident when we think about the sensory effect that pastries and biscuits exert on the consumer. The experts in sensory analysis are the people who study all this. Here we give you an overview.
The year 2017 has seen an abundance of innovative proposals in the food and beverage sector: ideas, projects and actions aimed at improving the quality of products,...