Food and drinks market
The 10 essential cereals in your life
Cereals are one of the main ingredients of the Mediterranean diet. There is a wide variety of this kind of food. There are many types of cereals and we can consume them in different states. Wheat, maize, barley, rice, oats... All of them are foods we eat in different ways every day. Cereals are one of the most consumed products in the world. And they are the main source of sustenance of a large part of the world’s population. We ...
Interesting facts about beer
Beer, in its many versions, is one of the most popular drinks together with tea and coffee. Its characteristic bitter taste accompanies all sorts of moments everywhere in the world. Have you tried all the different styles? Interesting facts about beer Beer was invented in Iran about 7,500 years ago. To be precise, traces have been found in the ceramics excavated at Godin Tepe. It is thought that its inventors were the farmers of Egypt and ...
3D innovation in pasta and sauces
3D innovation has also reached the world of gastronomy. This culinary technique enables us to create customized food on demand. Vegetables, meat, fish, fruit, pasta and sauces made with a 3D printer: it may sound like science fiction but this is the future of the kitchens in restaurants all over the world. The controlled production of digital food is unparalleled. Chefs often tend to change a whole recipe to innovate and create a new dish, ...
Gli snack del futuro combineranno sapore e salute
Non è una novità che i consumatori cerchino, sempre di più, alimenti sani che migliorino la loro qualità di vita. È un trend che riguarda anche gli snack, o aperitivi che si prendono fra i pasti. La linea che divide quello che si considera un alimento e uno snack è in realtà sempre più sottile. Gli adulti, che conducono vite sempre più complicate, cercano snack che svolgano la funzione di un pasto completo. Ed i produttori di aperitivi ...
Il colore e il cibo si uniscono creando prodotti mai visti
La neurogastronomia ci ha insegnato che il palato non è l’unico elemento coinvolto nel godimento del cibo. Sensi come l’olfatto, la vista e l’udito sono altrettanto importanti nel determinare la percezione di un piatto, Il neuromarketing, dal canto suo, dimostra che ogni colore ci condiziona in un certo modo. Nell’industria alimentare entrambe le discipline si uniscono per creare alimenti e sensazioni di assoluta novità. La natura, il ...
La cucina tecno-emozionale e la sua messa in scena
Quelle che prima altro non erano che azioni domestiche e banali le trasformiamo oggi in esperienze uniche. In un mondo in cui, almeno per la maggior parte di noi, mangiare non è più un problema assillante, la cucina tecno-emozionale si prefigge lo scopo di sorprendere. E ci riesce. Andando oltre il sapore e la nutrizione, ma senza trascurare né l’uno né l’altra. La cucina tecno-emozionale: cucina, tecnica, tecnologia ed emozione Sono ...
What you mustn’t leave out of your marketing plan for 2018?
The marketing plan is a basic tool used by all companies to communicate the message, the values and the essence of their product through the various channels, in order to attract new buyers and increase sales. In the case of the food and beverage industry, the marketing plan must include a detailed strategy that focuses on the end-use customers, the consumers. It is essential to know what flavours they like, what sensations they are looking ...
Sustainable coffee: biodegradable and edible capsules are here
The pleasure of drinking coffee has remained intact over the centuries, but the ways of consuming it have changed completely. In recent decades, the traditional coffee machine has given way to others that simplify its preparation with a simple capsule that contains all the intense aroma and flavour of this treasured beverage. These small containers have found a place in homes and offices all over world, and with them the plastic and ...
Clean label, the food industry’s commitment for 2018
Taking a look at the label on any food product and finding more preservatives, sweeteners and chemical additives than natural ingredients is a reality that many consumers encounter every day when doing their shopping and that more and more companies are trying to change with clean label, which has gone from being a trend to a standard within the food industry. According to a study carried out by C+R Research, some 69% of consumers ...
From the edible landscape to the glass: vegetables drinks, yogurts and ice creams
Soya, coconut, oats, almonds and even rice. The market for vegetables drinks has expanded beyond fruits and vegetables to include legumes and nuts in the last few years. This trend has been driven by the rise in popularity of veganism and healthy food, as well as increased lactose intolerance. In particular, it has opened up a wide range of possible innovations in the sector as regards the development of new healthy products adapted ...